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Who Are You Looking To Help And Where Do They Congregate?

My ultimate goal, in the broadest sense, is to never be an employee again.

EVER!!!

I aspire to more than this.

But this particular affliction is one I hope to fully be inoculated against as fast as possible and until I’m dust.

I Intend To Own My Reality In Full

This means I must completely own my income source.

This means a business.

And I Want To Work As Little As Possible

To an employee, this sounds like fantastical heresy.

The concept of value vs. effort is a foreign tongue to them.

Fuck that.

Let me clarify:

How you earn income is not the same as “work.”

They do NOT mean the same thing. They can. But that’s not what I’m after.

I want to work with people of my choosing, who can afford to pay me what I need to live life my way.

And who do stuff I am excited to be a part of, not simply stomaching.

If I want to work a long day, or many, I can.

But I won’t have to!

So where do clients who can help me achieve all this hang out?

LinkedIn, for one.

And I’ve recently been on a tear, working my way through paid courses and sifting through free content within LinkedIn itself, to learn how to find people who match my needs.

My folks are not in Facebook looking at videos of God knows what, or bitching about politics, or sharing pics of their meals, or…whatever other inane shit goes on in there.

My folks are looking to excel and that means LinkedIn.

You May Need To Market Somewhere Entirely Different

Possibly even Facebook, my shitty personal views aside.

(I am aware that there’s value in there too. Obviously. But the chatter one must endure to find it damages my chi.)

But whatever you do as a bipolar prone creator, one thing you must do (and I can help you) is learn where your ideal folks are gathering.

Create a “storefront” so they can see what you’re all about and if you can actually help them.

Then go talk to them.