EPI 71: No Plan Survives First Contact With The Enemy
Make a plan. Don’t marry it!
Iteration. That’s what you fall in love with.
You gotta start somewhere. So start.
Make a plan and execute. Find all the pieces, set them up, integrate them.
Test. Tweak as needed.
Throw some shit out and start over. Learn some shit doesn’t play well with other shit, even though some of the shit was perfect.
(An old favorite of mine, that last one. It ages you.)
But create a plan and build it.
Just remain loose, knowing that, with time, you’ll learn or experience things that force change.
Sometimes the whole plan has to be tossed.
But the longer you do this, you find the changes become less severe.
Only parts of the plan need changing.
Over time, you’ll get to where, should the whole plan need a redo, you’ll know by then how to do it much easier than when you began all this.
And for some? The plan will be good from the get go and remain that way for a long time.
You’ll never know which camp you fall in unless you start.
So start. Be patient.
Stay loose…detached from outcome. Professional.
Curse and swear, vehemently, when necessary. But briefly.
You’ll get there.
Just click the “READ MORE” text below for the transcript!
Hey, this is Ken Jensen. I beat bipolar disorder in an all natural fashion back in the mid 2 thousands. And believe it or not, that’s not even the coolest part of my story.
What I learned through that process and what came next and how that applied to bipolar and why bipolar was ever even part of the process, was mind blowing to say the least.
Bipolar has hidden within its strengths. I’m gonna show you what I mean and how they’ve show up in my life so you can do the same.
Welcome to episode 71 no plan survives first contact with the enemy. They say something like that in the military. They say it in a lot of places, but being a marine I like I like I like connecting it to that part of my past.
So I have upped my game across the board as best as I can with all the equipment I have on hand. And with all the hurdles that are in my way, as as I try to build the thing that helps you build your thing.
I am recording the the podcast video. I’m doing a video because I started a YouTube channel. Now see now now I’ve been to extracted because I’m looking into my phone which is recording the video.
It makes really nice videos. I can do a lot. I can do some pretty cool editing in it with an app called Focus. I’ve used them before to make my course videos, and I’m looking off to the left. Now I remember where my camera is.
So people on YouTube aren’t watching me look sideways to the whole fucking thing. So I hope I hope I’m doing this right. I hope I’m looking in the right spot. I’m looking for my version of the red dot on the studio camera.
I hope I’m doing it. I’ve been in this fix before. It feels weird to me to not look right at yourself when you’re video recording. And you can’t because then you’re not looking at the the the viewer when they consume the show later.
So anyway, I’m picking a little green dot on the iPhone that the IRS and NASA and all the rest use to listen in when you think your phone’s off.
Just kidding. Who knows if they do? They probably do. They haven’t come and got me for for anything this this so far.
That’s so. Pardon my little aside ramblings. The microphone, I feel I’ve done some of you a disserve it, a service because I mentioned some time ago about the struggles, the mighty, epic struggles.
I was having with the microphone cradle integrity. As I sit here trying to talk to you, I’m getting texts on the phone.
They’re showing up on my computer screen. I’m struggling mightily to remain focused, and as you can hear, I’m failing. So listen, man, If you’re gonna do a show, it doesn’t have to be perfect.
Just do a fucking show. This shit’s gonna happen. My house suddenly got full of people when there had been none for the last 3 days. I got a phenomenal amount of work done. Now the people are back.
The TVs are on. The laughter and the yelling and the talking is all going on in my head. All around me even though I have this soundproofed box of of surviving the apocalypse built around my my desk, it’s not enough.
And and it drives me crazy and makes it really hard for me to focus. But again you’re gonna face the same thing.
I’ve said this before, I think, don’t quote me on this shit, but I think It was the guy who authored war and peace. War and peace had something like 14 kids, and they were all running him while he wrote war and peace.
So if he did that, I should be able to pull off this show. And I wanna read that book 1 day just to do. Anyway, so I’m I’m video recording because I built a YouTube channel.
And my phone is recording the video. I have a separate system that is recording the podcast like always. And the cradle back to the cradle, the cradle is hanging on by a gooey thread. I did not fix it right.
I did not repair it right. I bought the wrong kind of I wanna say, loctite wasn’t loctite. Liquid steel. I bought some different version of it instead of going with the shit that I was familiar with, and I mixed it up wrong.
And now it’s gummy and it’s holding this very expensive microphone in place, but it’s not positioned quite where I need to record perfectly.
But this’ll just have to do. I tried to rig this thing in a few different ways, and none of them really were doing it.
And so we got what we got with that and I’m gonna have to take it apart and clean it right and then get the right shit and and just take another run at this and then it’ll be fine.
Liquid steel is is awesome for what it’s designed to do. It’s awesome. So I just gotta get the shit that I meant to get in the first place and do that right.
So I I don’t know if the video will come out right. I dig it will, and I have a system right now. I think it’s called headliner. Headliner’s been taking my audio files And it it overlays a video which is something very basic.
There’s like a squiggly line like you’re reading Like you’re looking at some kind of viewer screen on some sort of avionics test kit thingamajigger.
Little oscillating lines or or what have you. And that makes a video that YouTube can then accept. And then that’s how my my podcast has been on YouTube.
The the the the YouTube channel I don’t know if that is anything different other than bipolar or excellence. I can’t remember because I’ve been doing so damn much. Let’s all go find out together.
So let’s see. Yep. I called it bipolar Excellence. If you go on YouTube and look up bipolar excellence, look up Ken Jensen. It’s at bipolar Excellence. That’s the name and then of of the show of the channel.
And then my name’s in there as well. I know due to me being too new, even as you punch in the exact thing, there’s chance you won’t find me. I appreciate any of you who dig deeper. Thanks for supporting the show.
So once I’m done recording the phone, I have the the Focus app on the phone, F0C0S and it does really cool shit with a with a video file. I can make it look and sound all kinds of different ways and put in subtitles and whatnot.
And it’s gonna add to my work list, but it’ll be worth it. And as soon as I do that, which is tonight, I should be able to get rid of the headliner app. That thing’s costing me 25 bucks a month, I think.
I’d rather keep that in my pocket. I ain’t rich yet. But it was a godsend because it got the ball rolling and it took all the almost 70 episodes that already existed and put them online.
And initially, I didn’t know I I didn’t have the the the bandwidth to learn 1 more damn the thing online, technically speaking.
So I let that thing load them all up, and then I went back and reviewed what was there and figured out how to edit what it put in place. And then I completely understood it right away and realized I didn’t need that at all.
But it saved me the job of, you know, there’s a nice there’s a better way to make the videos that I I know how to do now. Out of my earlier all my recent episodes, but I’m not gonna bother as too damn labor intensive.
Just gonna go forward. With the new setup I have. And later, I will eventually get an all in 1 rig where everything connected and I don’t have 2 separate systems running this show.
I’ve also got this great big mixing board that I bought many years ago from the podcast answer man, Cliff Cliff Rave Raven’s raven craft, something like that.
Apologize Cliff if you should ever magically hear this episode. He he sold kits and I got 1 of his kits and they now have much smaller little units that don’t eat up as much a desk base and I don’t need this thing.
You can plug like 5 other instruments into it beyond besides just the microphone I’m using.
It’s it’s overkill, but I’ve been using it for many years. It served me faithfully. I just want to I want to simplify wherever possible. So the site did some things in the site.
Let me click over to there. Okay. The catch line now, you’ll remember last week I switched it. I said outsiders. I switched it from trauma survivors to out Siders because I was tired of focusing solely on traumatized people.
I would you know, I did not want to continue drawing solely traumatized people to me. It’s it’s it’s not how we wanna live. It’s not who I wanna work and play with on a regular basis.
If somebody like that comes my way with a really incredible story, that’s different. But you draw to you what you draw to you. And if you don’t like what you get, You gotta figure out how you brought it your way.
I was literally going out and and bringing all these these sad energies my way that didn’t match how I feel about my life now even though I myself have an incredibly sad backstory.
It was decades ago. I’m done. I realized I had to do an even better job of integrating my bipolar disorder, nexus point story.
Into how it affected what I do now. And what I came up with, the new sub subtitle not subtitle catchphrase is beat your fears, gain confidence, create a rock solid plan for growth.
That’s kind of vague, But I looked up some other coaches that I respect highly and they 1 1 of them has 1 word.
I think it just says create. He’s doing fan fucking testing to the tune of 2500000. 0 a year with what he does. So if he can just do a header with his face in 1 word, I think what I just put will do fine.
The reason I I wrote that was I’ve learned from many coaches over the years, you you don’t, you know, unless you’re in a position to do so, you you don’t need to offer the entire sun wind and the moon to people.
They just wanna reach the next step. They they they they give quite a bit just to know what what the next step was and how to achieve it.
They don’t need to win the entire war. So what I’ve realized over all these years of working with people regardless of why I’m working with them or how large or small the project.
And and again including large projects, there is something about my personality that makes people want me to be around And when I leave a project or a job usually, there’s a certain amount of people that are devastated.
I have a spark and an energy and I bring joy to the day and a lot of laughs and motivation and I’m able to navigate rather choppy waters when the time comes in regards to dealing with people who have are having a choppy day.
1 of the guys I used to work under called me is fixer when somebody was really just spinning the fuck out it was my job to go and calm that person down so that project kept moving forward.
This is something that I’d I’ve I’ve noticed about myself no matter where I go or why.
I have a way of making just in general I have a way of making people feel better as they do something tough. Now most people are afraid to even take this the first step.
I deal with that a lot. I have people that are just they’re overwhelmed by the enormity of even putting together something what like what I have here and it is enormous and I’m small fry compared to the monsters out there.
I’m small fry And yet I will tell you this is a ton of work with a lot of somewhat complicated pieces that took me many, many months to learn and integrate, and I’m constantly iterating, repairing, upgrading, smoothing out.
Don’t let that dissuade you. Because now that AI’s here, I’m already finding ways to do shit even easier.
And I’m slowly finding ways to get rid of different things I have in place because now there’s just 1 button, you know, push button ease is coming our way thanks to AI.
I’m loving AI. Let’s hope it doesn’t turn into the singularity before I can at least have 1 very expensive vacation.
Some fucking wear with my wife. The other thing is I help people feel confident about moving forward on a plan and I do that in part. By helping them put together the plan.
I have been exposed to so much done so much, learned so much that there’s very little about anything with any mission, just just in a general sense or pitching a story, building a business, repairing a life.
It’s unbelievable how much I know and you don’t need to know everything.
But when you know as much generalized information as I do, if the direct answer isn’t at the tip of my tongue, I got a damn good idea of where we can find the direct answer because that’s how I’ve built all this.
I bring that to my clients.
Everything I just said. So I feel really good about that catchphrase that I just put in there. And a couple of the guys I’ve been talking about a lot Justin and Dan, they they say something like this is now the age of the generalist.
For years, I was told you got to specialize. They’re saying, no, you’d be a generalist, but then you do specialize in 1 or 2 key skills.
And that’s that’s what I do. I generalize in all the business aspects, all the tech aspects, all the business creation aspects, but I specialize and keeping you calm as we knit it all together.
So what else was I gonna say? I didn’t want to go very long tonight because I got extra work I got to do. The website, okay, the website. So I’ve gone through. I redid the homepage. I’m real happy with what that says now.
That calmed me. I had to be the fixer for myself. Homepages, developing a homepage, is it like is is 1 of the hardest parts of running a website I feel than anything else It’s not even complicated.
It’s how do you say the thing that matters most and the shortest amount of time to grab the people that would actually wanna work with you.
Instantly, dad is not easy to do, but I will say this much. I have a much like anything else. I have a much easier time putting together your message than I do fine tuning mine.
What’s that what’s that’s that’s saying the the shoemakers children have no shoes? It’s it’s always easier to help somebody else than it is yourself. You you all know that.
But I’m really happy with what I did with the homepage and it it it’s the closest I’ve ever come to succinctly and and point on saying what it is that’s in my heart and soul and brain when I’m working with anybody for any reason.
I’m really happy with how it looks. I’m really happy with what it says. I have to do the video tonight. The video on the home page only sorta makes sense now because I changed it.
So I’ll be doing a string of videos tonight before I gotta go to bed to get up for my day job. And I’m just pumped about that. A lot of videos I’ve been the need for videos have been sitting on my list for a while.
And now that I know that I’m gonna get them done, you know, it brings peace to my mind even beforehand. And especially on top of the fact that I rewrote all the it was just areas here and there.
I rewrote the the you page, meaning you, the me page, and I got rid of any mention of trauma anywhere. I could find it. Then I went into my newsletter system at Convertkit, and I had to update some stuff in there.
And right now the reason that happened was I no longer give away my wellness course. If you want it, you gotta buy it. It’s in the courses on bipolar excellence dot com. I do that only because nobody seemed interested.
New people signed up they they they got the, you know, the ability to log in. Nobody used it. Nobody reached out about it and III understand it. I understand it in that when people first meet you wants something quick and easy.
I’ve been aware of this as a marketing, you know, situation. I just know that me personally I always get pissed off when there’s a simple little fucking form or report. It drives me insane and it’s usually got shit in it.
That I knew anyway or I or I knew I knew close enough and didn’t didn’t really help me any. So the thought of getting access to an entire course. I’d be the guide it would go through the course.
It’s been made clear to me that I’m in the the the great empty minority on that front, people seem to just want something quick and easy. So I got something quick and easy in there now. I took 1 of my courses.
I pulled all the headlines out of it that the the main topics just wrote a little bit about about each and I shared 2 2 of the 2 of the tools that need to be in place for me to even help you should we work together later.
These 2 tools changed my life after I beat bipolar disorder, these were the next things that came to bear that once again changed everything across the board.
In a way that made my life so much better and made me understand myself so much better.
I was blown away and felt so grateful that I ever even found him they’re inside this 5 page report. The report itself is it’s helpful. It’s definitely helpful, point you down some roads you need to to be on, you need to be pondering.
If you want to do anything larger than just going to work and and and being part of the rat race, being a wage slave because That’s what I’m still looking for.
I want people that don’t wanna play small. I don’t care what you wanna do, but I want you to go for it.
I want you to play big. I wanna run with other champions. So let’s see. What else did I do? Tuned up some stuff inside the courses. I got all the videos I gotta make yet. I know there was some other there was some other thing I did.
I’ve been terribly terribly busy. There was no. You know what? I’m gonna end up just filling time. I’m not gonna remember what else I was gonna say and we’re pretty much reaching the end of this show anyway.
Let’s see what poignant thing could I leave you with? What what what, Sally sanguine. I’ve always liked Sallyant and sanguine as words.
I’m a words guy. Listen, you’ve heard me talk a lot on this show about what it takes and how hard things can be and that is true. I don’t want you to get bogged down by the thought of that.
Things are hard. It takes what it takes. There’s so and I also have realized about myself. Some of what I’ve struggled with in the technical area, other people’s cruise through.
They absolutely cruise through. I’m like, you know, I took a rock to the head in comparison to them. So you might be 1 of these people if you’re an older person and you haven’t even gotten in any of this yet.
AI’s gonna save your ass. You’re not gonna need to build all the stuff the way I built it. You’re just not. It’s already changing rapidly. So I want to leave you with some hope over the building of these types of things.
I don’t want you to ever feel overwhelmed by it. You’re gonna anyway but my point is you’d keep at it, you keep plugging away If you got me in your corner I’ll keep you going, I’ll keep you motivated, I’ll keep you squared away.
I’ll get you straightened out when you get wiggly. Nothing’s as hard as you as you think it is, nothing’s as hard as you ultimately make it in your own mind because you want this so bad and if you’re working with me.
You better be wanting this so bad because that’s the kind of spirit it’s gonna take to pull off anything that is larger than yourself.
And what is the point of life if not creating something larger than yourself? Because otherwise, not in every case, but in most cases you’re just existing That makes me wanna hurl.
That actually terrifies me. That’s what gives me fear, just existing. Then 1 day you’re either 80 years old and you don’t have it in you to do anything.
Ever again, that’s out of the norm, but you wished you had. That’s a very common fear that they say older people have on their deathbed, or you don’t know.
Something terrible could happen to you tomorrow that removes the option for building something like this and you’re only 26. Do you see what I’m saying?
You don’t know what’s gonna happen moment to moment. You don’t know what options are gonna be taken away from you. There’s gonna be options that get handed to you but they can also be taken away from you. What are you waiting for?
If you’re struggling just to pay your bills, then just consume my free terial because a lot of what I write about for free, I learned about for free elsewhere and fix my whole life. But you need to focus on work.
Once you get a few penny scraped together, you find out what the cheapest part in the first step is that you can take with those few pennies pennies to start making your mark on the world and you go for it.
If you dig through my material you’ll find something somewhere that planes even how to do that.
It’s time people, the world is changing fast, AI alone is going to make the entire world become unrecognizable. I I swear, I think before Halloween, it’s it’s June now. The world is changing incredibly fast.
I still meet people that don’t understand internet marketing don’t seem to understand how to make a business online. They don’t even they some people haven’t even heard of AI. I don’t know how that’s possible.
But, you know, there’s a lot people are ignorant of and ignorant means you’re just not aware. Your world changing before your eyes whether you know it or not, you need to jump on this wave and ride it while it exists.
Because sooner than sooner than later, it’s gonna come crashing into the beach and flatten and all the energy will be bled out of it.
And it won’t be that it won’t mean that you can’t get anything done, but you’re not gonna be able to get big things done as easily as you can right now and in the next I don’t know, 6 to 9 months, the the world’s changing that fast.
This is a boon to creators and those of us that can’t stand the status quo, grab it with both hands hang on and ride this thing into a greater future. Okay, that was perfect. Be well guys.